A digital-first approach achieves faster go-to-market by 28%

Business Case

The client, recognized as one of Southeast Asia’s largest publishing solutions providers, sought to establish a digital library and database of content to facilitate efficient access to educational materials across their diverse range of publications. They also wished to enhance the speed and agility of their operations and processes related to content creation.

The Solution

Impelsys conducted an extensive discovery session with key stakeholders to understand the client’s needs and challenges. A customized enterprise-level digital content repository was designed and developed to manage and access educational materials. Impelsys also implemented metadata elements within the content to enable efficient search across the digital repository.

Outcomes

The solutions introduced by Impelsys led to a 28% increase in speed-to-market, significantly reducing the product cycle from 18 to 14 months. Additionally, implementing Digital Rights Management (DRM) enhanced content security, prevented revenue leakage, and safeguarded company assets. Impelsys’ support in content repurposing and speed-to-market improvement resulted in achieving revenue of 15 billion Philippine pesos for the client.