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eBook Adaption Dominates the Global Publishing Industry

From the time eReaders have been introduced, writers have increasingly had their books instantly accessed, discovered, and made affordable to billions of readers around the world. The eBook market is growing at 17% CAGR and is expected to dominate the global publishing industry market share by 27.9% over the period from 2014-2019. One of the reasons is that it allows the readers to access content using their handheld devices without any time and location constraints.

The eInk devices continue to be the preferred choice for digital reading. Based on a latest survey conducted which involved 2000 people in UK where they were asked on the e-reading platform they used, Kindle led the way followed by Apple’s iBook and Android devices. Kobo gets limited attention outside of Canada and Nook continues to slide. The survey also predicts a steep rise of Android in the next two years. With this, we can expect the emergence of newer platforms/devices to deliver the content to the end users. The rise of eBook is expected at 8.69 billion in 2018 only in US. Revenues from e-book sales in the U.S. have dramatically increased annually, primarily due to a higher supply and demand of e-book devices and applications.

Here are the top reasons indicated by readers on why they prefer ebooks to print:

  • Travel: eBooks allow you to bring a whole library with you wherever you go.
  • Storage: Those who own a lot of books know how much space they can take up, but with a reader, your bookshelf is located on a small handheld device, your computer or on both.
  • Price: eBooks are often cheaper, at least for now
  • Speed: When you buy an eBook, it’s delivered immediately.
  • Font adjustments: Ability to personalize eBook with different font type and size or change the foreground and background colors
  • Night Reading: Low light condition is not a bar when it comes to reading an eBook.

As eBooks are used increasingly for learning, the most important benefit is being able to offer adaptive learning with enriched content, where eBooks offer interactive features and have built-in simulations, videos and other multimedia assets to help students learn. eBooks are quickly being adopted as preferred learning tool as students and educational professionals are offered options to buy or rent eBooks. While they are much more versatile and easy to use as compared with traditional textbooks, they are much cheaper too. The fact that these eBooks be accessed on students’ existing mobile devices, there is no additional investment needed.